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Ippudo

一風堂 | いっぷうどう

Pioneer of modern and international tonkotsu ramen

Overview

Ippudo (一風堂) is one of Japan's most prestigious and influential ramen chains. Founded in 1985 in Fukuoka by Shigemi Kawahara, Ippudo revolutionized the art of tonkotsu ramen by creating a modern, refined style accessible to the world. A true ambassador of Japanese ramen culture internationally.

🏆 Excellence of modern tonkotsu

  • Signature broth - 18 hours of slow cooking for perfect creamy tonkotsu
  • Constant innovation - Fusion of tradition and contemporary creativity
  • International presence - New York, Paris, London, Sydney and more
  • Unique corporate culture - "Ganko Oyaji" (the stubborn chef spirit)

🌟 Ippudo's cultural impact

Ippudo is not just a ramen chain: it's a cultural phenomenon that democratized and modernized the perception of ramen. By introducing a more stylish and contemporary approach, while respecting traditions, Ippudo inspired a whole generation of ramen-ya and contributed to making ramen a globally recognized dish.

🌍 International expansion

First to open authentic ramen restaurants abroad, Ippudo paved the way for internationalization of this cuisine. With over 100 restaurants worldwide, the chain adapts its recipes to local tastes while preserving the Japanese soul of its creations.

🎯 "Smile & Arigatou" philosophy

Ippudo promotes a philosophy of warm hospitality where every customer should leave with a smile. This approach, combined with exceptional product quality, makes Ippudo a complete culinary experience rather than just a meal.

Signature Dishes in Images

Shiromaru Motoaji - Original Ippudo tonkotsu ramen

Shiromaru Motoaji

白丸元味

Ippudo's original ramen with creamy and balanced tonkotsu broth

Akamaru Shinaji - Spicy Ippudo tonkotsu ramen

Akamaru Shinaji

赤丸新味

Spicy version with red miso, garlic and fragrant oil for more complexity

Hitouchi Gyoza - Ippudo signature gyoza

Hitokuchi Gyoza

ひとくち餃子

Signature vegetable gyoza, perfectly crispy outside and juicy inside

Detailed Menu

🍜 Signature Ramen

English Name日本語DescriptionPrice
Shiromaru Motoaji白丸元味Ippudo's original ramen, classic and balanced tonkotsu¥990
Akamaru Shinaji赤丸新味Spicy version with red miso and garlic, more complex¥1,080
Karaka-menからか麺Spicy ramen with red chili, for thrill seekers¥1,190
Shiromaru Hakata Classic白丸博多クラシックTraditional Hakata version, more authentic¥950
Ippudo Salad Ramen一風堂サラダラーメンFresh version with vegetables, lighter broth¥1,280

🥢 Premium Toppings

Meat & Proteins

  • Premium Chashu - ¥350 (pork braised 12h, tender)
  • Chicken Chashu - ¥300 (tender marinated chicken)
  • Ajitsuke Marinated Egg - ¥150 (perfect runny yolk)
  • Menma Bamboo - ¥200 (crispy fermented shoots)

Vegetables & Extras

  • White Negi - ¥150 (finely sliced green onions)
  • Premium Nori - ¥100 (superior quality seaweed)
  • Crispy Moyashi - ¥120 (fresh bean sprouts)
  • Grilled Garlic - ¥100 (delicately flavors the broth)

🌶️ Kara-moyashi and Side Vegetables

Kara-moyashi - Spicy bean sprouts from Ippudo

Kara-moyashi (辛もやし) - Spicy bean sprouts

Ippudo specialty: bean sprouts marinated in spicy sauce. Can be enjoyed alone before the ramen as an appetizer or added during the meal to change the taste of the broth.

🍽️ Appetizer tasting
  • • Eaten with chopsticks
  • • Prepare palate for ramen
  • • Stimulate appetite with spice
  • • Refreshing crispy texture
🔄 Usage for "taste change"
  • • Added halfway through ramen
  • • Change flavor balance
  • • Add freshness and spice
  • • Rekindle taste interest
🥬 Other side vegetables
  • Negi - Finely sliced green onions
  • Menma - Fermented bamboo shoots
  • Kikurage - Black gelatinous mushrooms (seasonal)
💡 Tasting advice

Traditional method: Start with some kara-moyashi as appetizer, then add them to the ramen halfway through for a new flavor dimension.

🍽️ Signature Side Dishes

NameDescriptionPrice
Hitouchi Gyoza (5pcs)Signature vegetable gyoza, crispy and juicy¥650
Ippudo Fried RiceIppudo-style fried rice with chashu¥850
Spicy Cod Roe RiceRice with spicy cod roe¥450

Condiments and Seasonings

Ippudo condiment station with 5 seasonings

Ippudo offers a carefully curated selection of condiments to personalize your ramen to your taste.

🥟 For Gyoza

  • Shoyu (醤油)
    Soy sauce specially for dipping hitouchi gyoza
  • Su (酢)
    Rice vinegar for gyoza, perfect acidity for the wrapper
💡 Usage: Mix shoyu + vinegar for perfect gyoza sauce

🍜 For Ramen

  • Goma (胡麻)
    Sesame seeds to grind fresh in the ramen
  • Ramen Pepper (ラーメン専用ペッパー)
    Specially blended pepper for ramen, aromatic complexity
⚡ Tip: Crush goma just before adding to release oils

🍜 Flavor concentrate

  • Ramen Dashi (ラーメンダシ)
    Broth concentrate, to intensify umami and depth
💡 Tip: Concentrated dashi allows adjusting taste intensity without diluting the broth.

💡 Condiment usage guide

🥟 For Gyoza

  • • Mix shoyu + vinegar (2:1 ratio)
  • • Dip each gyoza delicately
  • • Vinegar acidity cuts through the wrapper richness
  • • Perfect salty-acid balance

🍜 For Ramen

  • Goma: Crush fresh with spoon
  • Ramen dashi: Add at end of meal
  • Pepper: A pinch for aroma
  • • Stir gently to preserve texture

The Art of Ippudo Tonkotsu

🔥 The 18-hour process

Ippudo's tonkotsu broth requires continuous cooking for 18 hours at high temperature

  1. 1. Selection of Kyushu pork bones, rich in collagen
  2. 2. Initial blanching to remove impurities
  3. 3. Non-stop high rolling boil for 18 hours
  4. 4. Perfect emulsion creating signature creamy texture
  5. 5. Meticulous filtering for velvety consistency

🌟 Unique characteristics

  • • Characteristic milky white color
  • • Richness without excessive heaviness
  • • Perfect umami-fat balance
  • • Clean and satisfying aftertaste

🎯 Ippudo innovations

  • • Precise temperature control
  • • Optimized collagen melting techniques
  • • Blend of bones from different pork parts
  • • Standardization for consistent quality

Ordering System and Visual Identity

🏮 Ippudo Logo and Identity

Official Ippudo logo with Japanese character

Logo meaning

The character 「一、Eichi) symbolizes uniqueness and excellence. It represents Ippudo's quest for perfection in the art of ramen.

Modern design

Clean typography combining Japanese tradition and contemporary aesthetics, reflecting Ippudo's philosophy of respectful modernization.

📱 Digital Ordering Tablet

Multilingual touch ordering tablet at Ippudo

Multilingual interface

Touch tablets available in Japanese, English and sometimes French in tourist restaurants. Intuitive interface with detailed photos.

Advanced customization

Complete customization system: noodle firmness, broth richness, individual toppings, side dishes. Integrated payment possible.

🎯 Step-by-step ordering experience

1
Selection
Choose base ramen on tablet
2
Customization
Adjust noodles, broth, toppings
3
Side dishes
Add gyoza, flavored rice, drinks
4
Confirmation
Validate and make payment

How to Order at Ippudo

📋 Ordering system

Ippudo uses a counter ordering system with advanced customization

  1. 1. Choose your base ramen (Shiromaru, Akamaru, etc.)
  2. 2. Select noodle firmness (katamen, futsu, yawaramen)
  3. 3. Adjust broth richness (assari to kotteri)
  4. 4. Add your favorite toppings
  5. 5. Order your side dishes

🍜 Noodle customization

  • Katamen - Firm (recommended for beginners)
  • Futsu - Normal (Japanese standard)
  • Yawaramen - Soft (for regulars)
  • Kaedama - Extra portion ¥200

🥢 Ippudo etiquette

  • • Mix well before tasting
  • • Slurp noodles with sound (normal)
  • • Drink broth directly from bowl
  • • Order quickly (respect for others)

The Ippudo Experience

🎌 Modern Japanese ambiance

  • Contemporary design - Blend of tradition and modernity
  • Open counter - Live preparation show
  • Curated music - Relaxed yet refined atmosphere
  • "Omotenashi" service - Authentic Japanese hospitality

🌟 What makes Ippudo unique

  • Consistent quality - High standards in all restaurants
  • Continuous innovation - New seasonal ramens
  • Rigorous training - Chefs trained to Ippudo standards
  • Corporate philosophy - "Creating smiles through ramen"

Essential Information

Hours
11:00 AM - 11:00 PM (general)
May vary by location
Location
80+ restaurants in Japan
City centers, trendy districts
Payment
Cards accepted
Cash, IC cards, PayPay
Average price
¥1,500-2,500 per person
Premium segment

💡 Tips for International Visitors

First visit
Start with Shiromaru Motoaji, Ippudo's classic
Queue
Avoid 12pm-2pm and 7pm-9pm, popular with tourists
Customization
Don't hesitate to customize, it's encouraged at Ippudo
Complete experience
Order gyoza, they're part of the experience

📊 Vs other ramen-ya

Vs Ichiran
More social, less privacy but more atmosphere
Positioning
High-end, premium ramen experience
Innovation
Precursor of modern ramen trends

🏮 Cultural Note

Ippudo represents the modern evolution of traditional ramen. By elevating this popular dish to the level of refined culinary experience, the chain contributed to making ramen a global gastronomic phenomenon, while respecting its deep Japanese roots.